Ethical Beauty

Ethical Beauty

Sustainable beauty has become a popular topic in the beauty world recently, with people all over becoming environmentally aware and brands being put under pressure to reach demands consumer demands. Isn’t it ironic that the products we use to wash our skin or hair generally come in the least sustainable packaging? Excess packaging and often nonrecyclable. Ethical and sustainable beauty brands and products are rising in popularity and have become criteria for many when purchasing their beauty buys.

A main 2020 goal of mine, for this year and the future, is to minimize my carbon footprint and waste. Social responsibility is important, we all need to do our part and there are so many brands many the shift to help us on our journey to make the world a better place.

Things to consider –

  1. Carbon footprint – where are your products coming from? Where do the ingredients come from? Taking a long-haul flight generates more carbon emissions than the average person in dozens of countries around the world produces in a whole year – The Guardian
  2. Cruelty-free – are your products tested on animals by the brand or outside parties?
  3. Vegan
  4. Palm oil-free
  5. Packaging – plastic-free? DeComposable packaging? Refillable? Reusable? Recyclable at the very least.
  6. Ethically sourced ingredients
  7. Natural/organic ingredients
  8. Look for certifications on packaging on products

It can all be slightly overwhelming, realizing how high your waste consumption is, not knowing what your next move should be and well, the pressure of society. Remember there’s always going to be someone who can criticize what you’re doing, even if you’re trying to save the world; no one is perfect but being more aware is the first step.

Do not get the urge to throw away all your products like throwing away sweets in the cupboard for a detox. This will only create more waste. Use up what you have, give away what you will not use, and recycle what you can from any packaging.

Starting a Mindful Routine

  1. Consumables – ear puds, cotton pads, and makeup wipes. Like straws, these are things we should no longer be using. Biodegradable earbuds are everywhere today. Makeup wipes? How about a cleansing balm and a muslin cloth? Reusable cotton pads are my thing these days, you use one per day, put them back into their reusable bag and put them in with your laundry. A small step that makes a big difference in reducing your waste.
  2. Teeth – say goodbye to the brightly colored plastic toothbrushes you may have family packs of in the bathroom. Bamboo toothbrushes work just as well if not better and are 100% biodegradable. Toothpaste can even be found in glass jars and solid form, from a wide range of brands. The classic toothpaste brand Colgate has also hopped on the bandwagon and created a waste-free toothpaste.
  3. Shower – switching from shower gel to bar soap is one of the easiest ways to cut out packaging and support smaller/local brands. Next time you’re at a market, buy some homemade soap, or make your own!
  4. Hair – ever tried a shampoo bar? Great products that generally last much longer than your average shampoo bottle.
  5. Facemask – make your own at home. For a mask recipe, try out Rice Flour Mask RecipeGrapes for your FaceFor the love of Olive Oil
  6. Spot Cream – I like to use tea tree oil, which generally comes in a little glass bottle. My go-to is the body shop tea tree oil or making my own. Benefits of tea tree oil
  7. Skincare – it’s a unique person to person thing. Look out for local brands that fit your ethical criteria.
  8. Makeup – it’s 2020 and there are too many cruelty-free brands on the market for you to be buying products that are tested on animals. Always consider the packaging, look for packaging you can recycle, lip pencils you can sharpen and finish with no waste, foundation in glass bottles. Charlotte Tilbury created a line of lipsticks called ‘Hot Lips’ all shades are refillable and a percentage of the proceeds go to charity. Lush also has a refillable lipstick system, as well as an entire range of ‘naked’ or packaging free makeup.

Small changes can make a huge difference at the end of the day. Switching from more chemical-based products to what I’m using now has benefitted me and my skin; not deprived it. If we all work together, we can make a difference.

Sarah x




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